12 Mar Childish Gambino: The Millenial Rap God
You might know Donald Glover as Troy from Community or as his rap alter-ego, Childish Gambino. Little do you know, he’s also a prolific writer. In fact, he graduated from NYU with a degree in creative writing and went on to write for hit TV shows like 30 Rock and The Daily Show. His keen eye for observing human behavior and social trends, and writing pithy commentary about it resonates with millenials. If you don’t know who millenials are, they are everyone born in the early 80s till the late ’00s. Basically that’s the youth now, every musician’s key and target demographic. Childish Gambino is a musician, artist, and celebrity made after a millenial’s own heart and soul. He belongs in that demographic and definitely appeals to them. Bringing that same intelligence, openness, and honesty he brings to his comedic writing into his rap verses, Childish Gambino manages to tackle issues of the day from race, class, gender, sexuality and make it into hit songs.
Childish Gambino is also notably the king on the internet, Tumblr to be more precise. His witty tweets and bantering with other Internet users has made him somewhat of an even bigger celebrity on the internet. Maybe that’s why he named his sophomore album, Because the Internet.
Although his initial claim to fame is his comedic career, Glover is finding success and critical as well as fan acceptance in the hip-hop industry. His eagerness and fresh takes on sensitive issues are done with wit and with his tongue firmly placed in his cheek, and we’re all eating it up and bopping our heads to his beats and verses. Yes, it’s that good. It took him a while to get here though. Growing up in a suburb in Atlanta, he was exposed to a fair share of discrimination. This was something that he experienced later on when he had a difficulty getting taken seriously within the hip-hop community. Gambino had no thug life to build his rap career on, he only had his talent and his goal to make rap music that includes everyones–gays, whites, girls, everyone. As you can see, this strategy worked in his favor. Listening to his mixtapes and eventually to his debut album Camp, and to his latest record
Because the Internet, you will definitely hear his evolution as an artist and as a songwriter. Gambino is making music that the youth wants to hear. He’s definitely proved himself by making that tricky transition from internet rapper to what he is now, a legit rapper that both the industry and the fans love. More Childish Gambino please.